Trademark Registration
Having a registered trademark is essential for a company’s communication, ensuring a unique identity and connection with its customers.
Currently, trademark registration operates through the attribution of rights, meaning that the company that first begins the formal registration procedures will acquire the exclusive right to use the trademark.
Therefore, trademark registration with the INPI — National Institute of Industrial Property should be carried out as a priority.
Register Trademark
Why is trademark registration important?
Your trademark application filed with speed and security!
Having a registered trademark guarantees the owner the exclusive right to use the trademark to identify their products or services.
Companies with registered trademarks have a competitive advantage in the market, can attract investment, and in the event of a business sale, the registered trademark can be one of the main factors in increasing the company’s value.
Legal protection prevents other companies from using the same or similar trademarks for identical or related products or services, avoiding consumer confusion and unfair competition practices.
Having a registered trademark can be crucial in domain name disputes on the internet. If someone registers a domain using your trademark, you will have a stronger claim to the domain if you hold the trademark registration.
If someone uses your trademark without permission, a registered trademark provides the legal basis to take action against the infringer. This may include cease-and-desist actions, claims for damages, and the ability to block the import of counterfeit products.
Trademark registration facilitates business expansion both nationally and internationally. With a registered trademark, it is easier to negotiate licensing, franchising, or distribution agreements in other markets, ensuring the trademark is also protected abroad.
Register your trademark easily and pay in up to 6 interest-free installments by credit card. We accept PIX and installment slips.
Register your trademark now
Trademark registration can be done under a company's CNPJ or the owner's CPF, and the trademark can be registered in the following categories:
- Word Marks;
- Combined Marks;
- Figurative Marks;
- Three-Dimensional Marks;
- Position Marks
